Smooth running businesses rely on administrative efficiency and healthy productivity to keep them ticking along. At Clydesdale Bank, they understand how important it is to keep your financial management tight. They have many years of experience in dealing with businesses over a wide range of sectors, and have the contacts and services which can help you to manage your finances for the current business climate, and that of the future.
Developing your business overseas can be challenging, Clydesdale help to identify and tailor solutions to address these challenges. They work with you to establish your business goals and map the best development routes to help you achieve them.
Clydesdale’s international solutions can help businesses to manage their finances abroad. This could help you work with companies to find the most effective processes to develop your business and trade overseas.
Clydesdale Bank work with companies large and small and have the knowledge and experience to provide guidance on the appropriate financial track for your deals and negotiations.
Clydesdale Bank believe that if you are thinking of exporting, then preparation is key. Here are five simple things they think you should know to help you on your way to overseas success.
- Choose your markets intelligently
Research and preparation are essential. Look at all the markets that you think will be suitable for your business and identify where you think there is a strong localised demand for your product or service.
- How are you going to sell?
Remember to be flexible. Take local customs and preferences into account – remain open minded and look at all your options. For example; opening a branch is the most high-impact option but it is also the most expensive, while selling online is cheap but it has a number of challenges and competition is fierce.
- How are you going to get paid?
The way you actually receive payment will almost certainly be different for exports, especially the time it takes to come through.
- How will you get there?
Transporting your goods may have unique logistical challenges in certain countries. Local laws, the local climate and the sheer distance are some issues that may arise. It is also your responsibility to operate within the law. Expect something of a learning curve and always assume you have missed something.
- How well do you know your customer?
To establish a successful relationship with overseas customers you need to know what they need and how they think. Making an effort to understand different cultures can’t guarantee you success, but not doing so ensures failure. Everything from learning the language to reading the local news can help you get it right first time.
John Brown, Head of Trade and Invoice Finance for Clydesdale & Yorkshire Bank will be doing a workshop at BIOS in International Finance. He will be joined by 2 case study speakers, Paul Bodger and Stephen Heslop.
Paul Bodger, Director @ Origin Fitness Ltd
Origin Fitness specialises in providing the best in fitness equipment along with an expert gym design and installation service to customer spanning across all sectors from performance sports facilities, local authorities, colleges and universities to health clubs, and the personal training sector. Key customers include Team GB Tae Kwon-Do and the Scottish Rugby Union.
Origin Fitness is the core brand of Anytime Leisure Limited which was founded in 2008 by Paul Bodger and Josh Bicknell. Origin Fitness is Scotland’s only commercial equipment specialist, and in turn one of the largest independent UK suppliers in the industry with a turnover currently in excess of £8 million.
Managing Director of Anytime Leisure, Paul Bodger, has over 20 years in the fitness and leisure equipment industry. Paul studied for a degree in Finance & Economics in New Zealand before working in sales for various equipment providers, representing some of the fitness industry’s top brands.
Stephen Heslop, COO @ Hutchison Networks Ltd
A proven business leader having had a very successful career in FMCG previously as CEO of the Real Good Food Plc, a £240 m turnover food manufacturing group.
His skills and experience span a number of core disciplines from operational and commercial management to strategic planning. During his 27 years in industry his specialist areas have focused around business development, rationalization and turnaround scenarios.
Stephen has a Diploma in Management Studies with Strategic Marketing. He is also a graduate of Warwick Business School Executive programme and attended Templeton College Oxford studying corporate finance.
Stephen is now COO of Hutchinson Networks Ltd an Edinburgh based IT Networks provider delivering services Internationally across many sectors delivering for both SMB and Blue Chip clients in over 100 countries worldwide.